WestJet’s Christmas Miracle goes global in search of unique traditions

Airline’s Advent calendar and Uniting Through Traditions video highlight holiday traditions from six continents along with surprise reunions in London, England

CALGARY, Dec. 3, 2018 /CNW/ – WestJet today unveiled its Christmas Advent calendar alongside its Uniting Through Traditions video, that showcase global traditions and the importance of spending time with the ones you love this holiday season.

Over a month, spanning 16 countries and six continents, Blue Santa took to WestJet’s global skies to experience seasonal traditions and to spread holiday cheer. From Dec. 3-25, WestJet’s Advent Calendar will showcase daily his discoveries from around the globe with the help from worldy WestJetters – and may include a few extra surprises in between. WestJet’s Twitter feed and Facebook page will also be updated daily with WestJet’s Advent calendar content.

During his journey Blue Santa also surprised special guests with magical reunion experiences in London, England in WestJet’s Uniting Through Traditions video. The video features heart-warming reunions between Halifax parents and their far away daughter, a fun-loving Grande Prairie duo whose best friends live thousands of miles away and a long-distance couple with a story of true love.

“The storytelling in WestJet’s Advent Calendar and Uniting Through Traditions video underscores that being with the ones you love during the holidays is the greatest tradition of all,” said Richard Bartrem, WestJet’s Vice-President Marketing Communications. “Since our first Christmas Miracle in 2013, WestJet’s tradition has been to celebrate and promote the Christmas spirit with our guests through our caring culture. This year we’re thrilled to be able to take our Canadian spirit to the world through Blue Santa’s travels, while bringing some of the world’s spirit back home with us to share.”

Live until Dec. 31, WestJet followers are also encouraged to create their own reunions throughWestJet’s location finder. Participants can enter their location and the location of a loved one and WestJet will suggest a great place for them to reunite. By participating in the contest each guest will be entered to win round-trip economy airfare for two anywhere WestJet flies. Terms and conditions apply.

About WestJet
Together with WestJet’s regional airline, WestJet Encore, we offer scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe and to more than 175 destinations in over 20 countries through our airline partnerships. WestJet Vacations offers affordable, flexible vacations to more than 60 destinations and the choice of more than 800 hotels, resorts, condos and villas. Members of the WestJet Rewards program earn WestJet dollars on flights, vacation packages and more. Members use WestJet dollars towards the purchase of flights and vacations packages to any WestJet destination with no blackout periods, and have access to Member Exclusive fares offering deals to WestJet destinations throughout our network and those of our partner airlines.

WestJet is proud to be recognized as Best Airline in Canada and Travellers’ Choice winner – North America for 2017 and 2018 in the TripAdvisor Travellers’ Choice awards for Airlines. The airline was also named the Travellers’ Choice Winner – Economy, North America, 2018. All awards are based on authentic reviews from the travelling public on TripAdvisor, the world’s largest travel site. We are one of very few airlines globally that does not commercially overbook.

WestJet is publicly traded on the Toronto Stock Exchange (TSX) under the symbol WJA. For more information about everything WestJet, please visit westjet.com.  

Recent recognition includes:
2018 North America’s Best Low-Cost Airline (Skytrax)
2018/2017 Best Airline in Canada and Travellers’ Choice Winner Mid-Sized and Low Cost Airlines – North America (TripAdvisor Travellers’ Choice awards for Airlines)
2018 Travellers’ Choice Winner – Economy, North America (TripAdvisor Travellers’ Choice awards for Airlines)
2018/2017/2016 Canada’s Most Trusted Airline (Gustavson School of Business at the University of Victoria)
2016 Canada’s most reputable company for Corporate Social Responsibility (Reputation Institute)
2016/2015/2014/2013/2012 Ranked top three for Canadian Brands (Canadian Business Magazine)
2016/2015/2014/2013 WestJet RBC World Elite MasterCard ranked #1 in Canada (MoneySense magazine)

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